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URWERK Unveils Star Wars C-3PO Inspired UR-100 Gold Limited Edition Watch

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Swiss watchmaker URWERK unveils Star Wars inspired UR-100 Gold Edition and is auctioning off the first watch to raise funds for COVID-19.
URWERK UR-100 Gold Editions Star Wars C-3PO Inspired Watch
The golden C-3PO inspired URWERK UR-100. Credit: URWERK

With a golden C-3PO inspired URWERK UR-100 watch being revealed on May 4th, the unofficial Star Wars Day for all film buffs (May the Fourth Be With You), it comes as no surprise that someone at the Swiss watchmaker is a fan of all things intergalactic. 

That person is Martin Frei, co-founder of URWERK who explains, “Science fiction has been an inexhaustible source of inspiration since the creation of URWERK. I have been a sci-fi geek since childhood. My father was an engineer and worked on incredible projects, including the Apollo Lunar Rover. He was my hero and left me his love of the cosmos and his dreams.”

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C-3PO and R2-D2, the best droid duo in the galaxy.

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Launched in September 2019, the URWERK UR-100 has been released in a steel, black-coated steel and gun-metal edition however this is the first time it has been created in the same golden tones as C-3PO with each watch case being cut from a solid block of 2N yellow gold.

Housed in a 41mm slim-line case that borrows design notes from the angles of Han Solo’s Millenium Falcon, the URWERK UR-100 Gold Edition is a highly sophisticated piece of machinery with rotating worlds operating under its glass dome. 

URWERK UR-100 Gold Edition Side View
The URWERK UR-100 is a universe of its own. Credit: URWERK

Like other URWERK UR-100 editions, the 2N Gold edition has a 48 hour power reserve and utilizes a satellite time system that unless you understand how it works you’ll find yourself about as lost as someone trying to figure out the Star Wars universe timeline for the first time. 

Each of the three rotating satellites indicates an hour however the one you’ll want to take careful note of is the one with the bold red arrowhead attached and positioned at the bottom of the watch (facing the wearer). This one indicates the current hour while the arrowhead points to the correct neon green minute as it slides in an anti-clockwise direction.

URWERK UR-100 Gold Edition with satellite time system

Being an interstellar design, the designers at URWERK have also included a few other unique features that are a useful reminder of just how far and fast our small earth has traveled in the 20 minutes it took to decide what to watch on Netflix.

After each of the red minute arrowheads passes the 60 minute mark, they disappear and then reappear again on two engraved displays found on each side of the raised golden edges encasing the satellites:

The first display at 9 o’clock marks the 555 kilometers (345 miles) traveled along the equator during the last 20 minutes of the earth’s rotation, while the second display at 3 o’clock is an indication of the 35,740 kilometers (22,208 miles) just traveled by the earth in the last 20 minutes of its orbits around the sun.

The Urwerk UR-100 Yellow Gold Edition is a limited edition of 25 pieces and retails for CHF 58,000 (approx US$60,000).

There is however one special piece, the very first UR-100 Gold edition engraved with “Fight C19” that will be auctioned on May 8 on URWERK’s website, with all proceeds going to organizations that are fighting the good fight against the current COVID-19 pandemic. 

The auction will begin at 4pm Geneva time on Friday May 8 and close 4 PM on Sunday the 10th of May. The winning bidder will have the opportunity to help select the organizations to benefit from the donation.

To bid on the URWERK UR-100 Gold Edition No. 1 visit https://bit.ly/2xn9uAf

Technical Specifications

Model: URWERK UR-100 Gold Edition
Number: Limited Edition 25 pieces
Price: CHF 58,000
Made: Switzerland
Dimensions: 41 mm width; 49.7 mm length; 14 mm thickness
Power Reserve: 48 hours
Time Caliber: UR 12.01 with automatic winding system regulated by URWERK’s proprietary Windfänger system with helical and planetary gearing
Materials: Case Satin-finished 18k 2N yellow gold; Aluminum satellite hours on titanium Geneva crosses; Aluminum carousel; Triple bridges in ARCAP; Hour and minute index painted with Super-LumiNova
Strap: Black leather with gold buckle
Water Resistant: 30 meters (3 ATM/3 Bar)

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Lifestyle

New Breitling Top Time Deus Limited Edition Revealed

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Breitling has joined forces with Australian moto/surf lifestyle brand Deus Ex Machina to create the new retro-styled Top Time Deus Limited Edition watch.
The new Breitling Top Time Deus Limited Edition. Credit: Breitling
The new Breitling Top Time Deus Limited Edition. Credit: Breitling

Watchmaker Breitling has joined forces with Australian moto/surf lifestyle brand Deus Ex Machina to create the new Top Time Deus Limited Edition, a retro-themed chronograph inspired by Breitling’s 1960’s Top Time design.

Made for today's "young and active professionals". Credit: Breitling
Made for today’s “young and active professionals”. Credit: Breitling

Originally marketed to “young and active professionals” in the 1960s, Breitling’s Top Time was introduced by Willy Breitling, who wanted a youthful design and something sportier than the dress watches of the day. Now almost half a century later, the same remains true of the Top Time design, and with the latest collaboration between Breitling and Deus Ex Machina, those “young and active professionals” look like surfers, bikers, boarders, and backpackers inspired by the open roads and a thirst for adventure.

Breitling Top Time Deus Limited Edition Lifestyle Dark
Powered by Breitling’s Caliber 23, offering a 48-hour power reserve at a 28,800 bhp beat rate. Credit: Breitling

This time around, the new Breitling Top Time features a 41mm polished stainless steel case on a brown calfskin leather racing strap with a yellow underside. It continues the retro feel with a cream dial signaling the collaboration with a small “Deus” logo in black below the Top Time text and two “squircle” (square + circle) shaped black chronograph counters in the middle, one with a red hand and one with an orange hand.

If you look closely, you’ll also notice Deus Ex Machina’s slogan “In Benzin Veritas” (“in gasoline, truth” or more loosely “in petrol we trust”) inscribed in the black tachymeter bezel around the outside of the dial. A block of orange and yellow also breaks the black at 3 PM and gives it an almost fuel gauge feel.

Look closely and you'll notice the lightning bolt seconds hand and "In benzin veritas". Credit: Breitling
Look closely and you’ll notice the lightning bolt seconds hand and “In benzin veritas”. Credit: Breitling

Another very subtle playful element is the red lightning bolt-shaped central chronograph seconds hand, which the observer at first glance may miss but appears recognizable upon closer inspection.

On the case back, an engraving of Deus Creative director Carby Tuckwell on a retro-looking motorcycle features in the center, with other markings to signify the limited-edition collaboration between Breitling and Deus.

Sketch of Deus Ex Machina creative director Carby Tuckwell featured on the case back. Credit: Breitling
Sketch of Deus Ex Machina creative director Carby Tuckwell featured on the case back. Credit: Breitling

The Breitling Top Time Deus is priced at US$4,990 and is limited to 1,500 models. It is currently available exclusively online and will be available through authorized dealers in late March 2021.

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TAG Heuer & Porsche Officially Join Forces In New Partnership

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TAG Heuer and Porsche have made it official with a new partnership that will see the brands collaborate on a range of joint projects in the future, starting with the new TAG Heuer Carrera Porsche Chronograph watch.
The new TAG Heuer Carrera Porsche Chronograph Watch. Credit: TAG Heuer
The new TAG Heuer Carrera Porsche Chronograph Watch. Credit: TAG Heuer

TAG Heuer and Porsche have recently announced a new partnership based on their shared love of motorsports and racing, which will begin with the TAG Heuer Carrera Porsche Chronograph release.

While TAG Heuer and Porsche have long crossed paths over the years in various “friend of a friend” circumstances and even shared the name “Carrera” in both automotive and watch models (thanks to the inspiration of the 1950’s Carrera Panamericana road race), this is the first time they’ve made it official.

Porsche detailing on bezel and signature red, black and grey colors. Credit: TAG Heuer
Porsche detailing on bezel and signature red, black and grey colors. Credit: TAG Heuer

The new partnership will see TAG Heuer and Porsche collaborate on a range of joint projects focused on their shared commitment to speed and precision sports, including Formula E, FIA World Endurance Championship, the Porsche TAG Heuer Esports Supercup, golf, and tennis.

The automotive kind of "Carrera". Credit: Porsche/TAG Heuer
The automotive kind of “Carrera”. Credit: Porsche/TAG Heuer

Commenting on the new partnership, new TAG Heuer CEO Frédéric Arnault noted, “TAG Heuer and Porsche have common history and values, of course, but more importantly, we share an attitude. Like Porsche, we are disruptors at heart, always in pursuit of high performance. With this alliance, TAG Heuer and Porsche finally come together officially after decades of close encounters and will create unmatched experiences and products for customers and fans that are passionate about both our brands and what we stand for.”

To kick off the partnership, the brands have created the new TAG Heuer Carrera Porsche Chronograph special edition, powered by TAG Heuer’s Calibre Heuer 02 Automatic with a power reserve of 80 hours.

TAG Heuer Carrera Porsche Chronograph Special Edition with Calibre Heuer 02 Automatic. Credit: TAG Heuer
TAG Heuer Carrera Porsche Chronograph Special Edition with Calibre Heuer 02 Automatic. Credit: TAG Heuer

The watch utilizes a 44mm steel polished case with the tachymeter scale engraved on the ceramic bezel and features Porsche’s red, black and grey colors and either a black calf leather strap with hand stitching, reminiscent of Porsche’s upholstery or a steel H-shape bracelet.

Available with calf leather or polished steel bracelet. Credit: TAG Heuer
Available with calf leather or polished steel bracelet. Credit: TAG Heuer

The TAG Heuer Carrera Porsche Chronograph Special Edition 44mm Calibre Heuer 02 Automatic is priced at USD$5,850 and is available online at TAG Heuer.

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H Moser Delivers Final Upgrade of $30,800 Swiss Alp “Smart Watch”

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H Moser is closing out production of their tongue-in-cheek Swiss Alp Watch with one last edition – the “Final Upgrade” with a Vantablack® dial.
The new H Moser Swiss Alp Watch Final Upgrade. Credit: H Moser & Cie
The new H Moser Swiss Alp Watch Final Upgrade. Credit: H Moser & Cie

In 2016 Swiss watchmaker H Moser & Cie introduced the world to their very own “smartwatch,” the Swiss Alp Watch, which for all intents and purposes, LOOKED like the ever-popular Apple watch but was powered mechanically.

Smart watch at the front, all mechanical at the back. Credit: H Moser & Cie
Smart watch at the front, all mechanical at the back. Credit: H Moser & Cie

Just over five years later, H Moser & Cie have unveiled their “Final Upgrade,” which was inspired by a customer of the brand and will bring the tongue-in-cheek concept to a close.

“This idea was conceived by a customer and friend of the brand, a true enthusiast and fan of the Swiss Alp Watch collection. He came to visit us with an extremely precise design, and we immediately wanted to create this model, perfectly in line with our philosophy, with a touch of humour and a hint of provocation”, says Edouard Meylan, CEO of H. Moser & Cie.

Unmarked dial in Vantablack with black DLC coating on the steel case. Credit: H Moser & Cie
Unmarked dial in Vantablack with black DLC coating on the steel case. Credit: H Moser & Cie

Featuring an unmarked ultra-black dial (created with Vantablack® – the blackest material produced artificially that barely reflects light), H Moser has included a seconds subdial made to represent the spinning/loading icon associated with most Mac products (but thankfully not the colorful spinning wheel of death).

The Swill Alp Watch Final Upgrade is housed in a 38.2mm steel case similar in size to the Apple Watch 6 series and is coated in black DLC with blackened hands and a black alligator leather strap to tie the whole concept together.

Powered by the manually winding HMC 324 movement. Credit: H Moser & Cie
Powered by the manually winding HMC 324 movement. Credit: H Moser & Cie

Powered by its 100% Swiss manufactured HMC 324 manual wind movement, the Swiss Alp Watch Final Upgrade has a minimum power reserve of 96 hours and, with its mechanical heart, will most likely outlive any smartwatch of its same birth year.

Limited to 50 pieces, the Swiss Alp Final Upgrade is priced at USD$30,800 and available from h-moser.com

H Moser Swiss Alp Watch Final Upgrade Vantablack Reflection

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